Padre Media Acquires Leading Apple Resource Site

San Juan, Puerto Rico – Padre Media is excited to announce its latest acquisition of* – a leading technology and resource site for all things Apple. Padre Media owns and operates a portfolio of digital publishing businesses which help readers navigate today’s complex and exciting world of tech, gadgets, software and hardware.

“AppleToolBox is one of our most exciting acquisitions yet because of the team’s deep expertise as past Apple employees and the site’s extensive content library covering Apple products and software,” says Dan Brian, Founder and CEO of Padre Media. has been publishing a library of “How To” and “Review” content related to Apple products, Operating Systems and Apps for over 10 years. The business was previously owned and run by Apple aficionado and entrepreneur, Sudz Kar, who said “We are thrilled AppleToolBox has found a new home that will continue to grow the site’s audience and give it the attention and investment needed to take ATB to the next level.” 

“With over 64% of Americans owning an Apple product today** we see AppleToolBox as a perfect fit in our mission to help consumers navigate their everyday technology challenges and make life easier,” said Nick La Maina, Head of M&A at Padre.

Padre Media will keep all of the existing staff and writers onboard as well as increase investment in the already extensive library of videos, articles and community forums that have made the site a success today. 

* and its content are in no way affiliated or endorsed by Apple, Inc.


About Guiding Tech Media

Guiding Tech Media (formerly Padre Media) is a leading digital media publisher focused on helping people with technology. With its team of hands-on tech experts and unique know-how, Guiding Tech Media tackles topics ranging from everyday smartphones to creating algorithms and makes technology easy and fun for everyday users and professionals alike. With over 20 million monthly users, the company operates a growing portfolio of premiere online brands including Alphr, Guiding Tech, Shotkit, AppleToolBox, Technipages, TechJunkie, PlayerAssist, KDnuggets and Machine Learning Mastery.